Web Builder vs CMS
Ready to start building a website for your business yet not sure which web platform you should use? You are not alone. This is a common question amongst clients.
There are two options to consider:
1. Web Builder - Squarespace, Wix or Weebly
2. Content Management System (CMS) - Wordpress, Drupal or Joomla
Web Builder
This is a great option if you are just starting out and would like a simple and easy way to launch all-in-one website with customer support. For example, Squarespace offers high quality designer templates. It’s hosted for you, so you don’t have to worry about managing updates or finding the perfect hosting provider.
PRO: Easy to use for small websites and setup, beautiful templates
CON: Limited customization and features
CMS
CMS is less expensive up front yet plan requires time to build and manage your website’s customization, security, and plugins. For example, WordPress allows you to build a website by purchasing a template or building one from scratch. Knowing code is useful and you will need to set up your own web hosting.
PRO: Great for complex websites, functionality, and customization
CONS: Manage updates, backups and security. No dedicated customer support.
Conclusion
If you already know code and have the time, using a CMS platform will give you greater control and flexibility. However, if learning a bit of code and managing plugins, updates, and security isn’t appealing, a Web Builder platform is the way to go.
If you don’t have the time to do either, find a good web designer who can help you build an exceptional website for your business along with teaching you how to manage it once your website is launched.
Lastly, have a maintenance plan for your website. Whether it’s adding new content, features, or updating plugins— who is going to do this? Most web designers offer maintenance as a service so if you don’t have the time to do this make sure to hire someone who will keep your website up and running so your clients can find you.